Wellness and high standards: the partnership between CFL and Technogym raises the well-being experience in our developments

The concept of living well today encompasses more than architecture, location and design. Living in a high-end development also means finding spaces that contribute to quality of life, health and well-being every day.

It is with this outlook that we incorporate wellness into the experience in our developments, through the understanding that having a gym in the project goes through creating environments designed to encourage movement, care and a more balanced routine.

To turn this vision into lived experience, we carry out a careful curation of brands and partners that share the same values of excellence, innovation and quality.

It is in this context that we established the partnership with Technogym, a company that is a world benchmark in equipment and solutions for wellness and fitness.

 

Wellness: a new dimension of luxury

In the contemporary high-end segment, luxury also means having more quality in your time, your experiences and the way you live.

That is why the concept has been gaining more and more prominence in architecture and in the high-end real estate market. Complete gyms, excellent equipment and environments that encourage an active routine cease to be mere amenities and become part of the very experience of living.

This transformation follows a shift in the priorities of those choosing a property. Technogym’s commercial director in Brazil, Maneco Carrano, highlights that, increasingly, quality of life is among the main concerns of most people looking for a new place to live.

We understand this movement and for 33 years we have implemented this ideal in the conception of our developments. Each space is designed not only for its aesthetics or functionality, but for the experience it can provide people, because when care for the body, health and well-being is close by, incorporated into the routine, looking after yourself also becomes more natural.

CFL and Technogym: excellence found in the details

The pursuit of offering a wellness experience aligned with the highest international standards brought us closer to Technogym.

Of Italian origin, Technogym is one of the leading world benchmarks in the segment of equipment and solutions for fitness and wellness, recognised especially for the combination of design, biomechanics and technology.

The connection between the brands gained even more strength after a visit to the company’s headquarters in Italy, where it was possible to see up close global trends and the strategies that translate a new way of thinking about spaces devoted to movement and well-being.

More than simply equipping gyms, the proposal is to create environments capable of inviting people to incorporate care and physical activity into their daily lives.

Technogym equipment in the gyms of CFL developments

It is this shared vision between high standards and well-being that materialises in the gyms of our developments equipped with Technogym machines. The choice reinforces the main pillars that guide the development of our projects: experience and value.

Product manager Mariana Vivan highlights that, more than equipping the space, the partnership makes it possible to create environments that invite movement, care and quality of life, raising clients’ experience with an international standard that becomes part of the routine of those who choose to live in a CFL development.

Learn more about the partnership between CFL and Technogym

To learn more about this connection between CFL, Technogym, wellness and the new meaning of the high-end segment, watch the full video on our YouTube channel.

In the content, you will be able to learn more about Technogym’s differentiators, our view on quality of life in our developments and how this partnership helps bring an international-standard wellness experience closer to residents.

Watch the video and discover how well-being is also part of the way we think about living well.